EOI Analytics
Hacienda Ras El Hekma · Launch Day Report
Launch Day Report

EOI Analytics

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Hacienda Ras El Hekma

23 May 2026

Hacienda Ras El Hekma · 23-05-2026
206
Total EOIs
4 unit types
109.25M
Value (EGP)
EOI fees collected
01

Unit Type Split

Beach Home dominates by count while Villa & Twinhouse leads on value — a direct result of the 4× price differential.

EOI volume split
EOI value split
02

Volume & Value by Unit Type

Beach Home leads on count. Villa & Twinhouse flips to #1 by revenue at 1M per unit.

EOI count
Total EOI value (M EGP)
03

Channel Breakdown

Direct, Broker, and Ambassador channel performance.

Channel — volume vs value
EOI count Value (M EGP)
04

Unit Sub-Type Preferences

Buyer preferences by unit sub-type. Switch between 1st choice, 2nd choice, 3rd choice, or all selections.

BEACH HOME · 250K EGP
CHALET · 500K EGP
VILLA & TWINHOUSE · 1M EGP
BEACH HOME BUILDING · 4M EGP
05

Salesperson Rankings

Top salespeople by volume and value.

Top 20 — volume & value dual axis
EOI count (left) Value M EGP (right)
By volume — top 15
By value — top 15
06

Broker Rankings

Named brokerages by EOI count and value.

Brokerages — EOI count & value
EOI count (bottom axis) Value M EGP (top axis)
Key observation
40 EOIs (19.4% of broker channel) are unattributed — flag for post-event follow-up
07

Bulk EOIs

EOIs submitted as multi-unit bundles — click a bar to expand details.

11
Multi-Unit Bulks
24
EOIs in Bulks
22M
EGP Total Value
Bulk Size Distribution — click to expand
Key observation
2 triple-unit bulks closed by Rana Tarek (Direct) and Mahmoud Abdelaziz (Broker) — highest-value individual transactions on the day